Brand Guidelines
Identity Branding
Shop Integration
Custom Website
The Project Scope
Posh and Balanced aimed to create a brand that embodied the delicate balance between ambition and self-care, offering women a path to success that prioritises well-being and intentional living. With this vision, we crafted a brand identity and website design that reflects the essence of soft productivity, an approach to achieving goals with ease and mindfulness. The visual elements were carefully designed to evoke calm, luxury, and empowerment, while the website serves as a nurturing digital space for women to explore tools, resources, and routines that help them align their ambitions with their personal peace. Through this project, we created a space where women can thrive both personally and professionally, without sacrificing their joy or peace of mind.
logo Suite
Moodboard
Empowered / Purpose-driven / REFINED
Grounded / ELEGANT / Confident / ALIGNED / Visionary / COMPELLING / Intentional / BALANCED
Keywords
Portfolio Highlights
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Custom Website