In this module, we break down the full process of preparing, launching, and growing a brand online - from pre-launch planning and content strategy to launch week execution and post-launch momentum.
You’ll learn how to build anticipation before your launch, strengthen your brand presence online, structure your content and marketing, and create a launch strategy that turns attention into long-term growth.
Inside the lesson, we cover launch preparation, social media strategy, founder-led marketing, audience building, email rollouts, website launch essentials, and how to maintain momentum after your launch goes live.
Module 10 PDF Guide
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module 10: LAUNCHING A BRAND INTO THE REAL WORLD
Take 10–15 minutes to answer these:
1. Find a brand that you love how they do their marketing
Create a save folder and save their teaser/launch content
2. Begin to plan out content ideas in your content calendar
Write the hooks and add a link to the content inspo you’re referring too
3. Choose your tool to collate leads.
Google form (link in bio)
Contact form (on your website)
4. Design your first email
You can do this in Canva, play around with ideas and collate inspo from Pinterest on designs.
1. Find a brand that you love how they do their marketing
Create a save folder and save their teaser/launch content
2. Begin to plan out content ideas in your content calendar
Write the hooks and add a link to the content inspo you’re referring too
3. Choose your tool to collate leads.
Google form (link in bio)
Contact form (on your website)
4. Design your first email
You can do this in Canva, play around with ideas and collate inspo from Pinterest on designs.
YOUR PLAYBOOK PRACTICE
