In this module, we’ll break down how to create your own style series - without needing fancy gear or hours to edit. You’ll learn how to plan, film, and edit Reels that look polished and feel on-brand, using easy tools like CapCut.
We’ll cover simple filming angles, quick editing tricks, and how to repurpose your videos so you can stay consistent across multiple platforms. By the end, you’ll have a repeatable process for creating Reels that stop the scroll, build trust, and grow your brand — all straight from your phone.
Size Guide Checklist
Module 4 PDF Guide
Downloads
MODULE 4: Reels & Video Strategy
Take 10–15 minutes to answer these prompts in your notes or a journal:
- Brand Words: Write 3 words that describe your brand or personality (e.g. organised, playful, calming).
- Signature Action: List 1–2 everyday actions that match those words (e.g. opening a planner, brewing coffee, lacing sneakers).
- Series Idea + Hook: Combine a brand word + action into a repeatable concept and choose a starting shot. Example: “Morning Mindset” series that always begins with flipping open a notebook.
- First Episode Plan: Jot a quick shot list (Hook → Process → Result) for your very first video.
YOUR PLAYBOOK PRACTICE
