module 6: CREATING BRAND GUIDELINES

the branding playbook

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paige's playbook

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In this lesson, you’ll learn how to create clear, consistent brand guidelines that bring structure to a brand’s visuals, tone, and overall identity. We break down what brand guidelines are, why they matter, and exactly what needs to be included - from logos, colour, and typography, to imagery, voice, and real-world applications.

Module 6 PDF Guide

Downloads

module 6: CREATING BRAND GUIDELINES

Brand Guidelines Template

Take 10–15 minutes:

  1. Head over to the Template Vault & download the Brand Guidelines template. 
  2. Redesign to suit your branding.
  3. Add any missing elements you think it will need to suit your branding services.

YOUR PLAYBOOK PRACTICE

The PlayBook Membership was created by brand designer and marketing strategist Paige, founder of The Social Paige, a creative space to support entrepreneurs with practical training and honest advice to help you build a premium, sustainable brand that feels true to you.